I've been working with a fabulous client, lets call her Gigi. Gigi has lived all over the world and has a healthy budget (1Million give or take) and a desire to live Downtown. We've seen everything from One Rincon Hill to The Ritz Carlton and back again and her feedback has been consistent: Nice buildings, great locations, but is there anything "new" ? What she means by new is New; fresh to the market, still rising, a dream unfulfilled but reaching for the heavens. I get where she's coming from.
Three years ago when the real estate market was zooming ever higher and multiple developments were rising Downtown and more planned, there was a sense of optimism and excitement. The City was changing, empty lots were filling in and a whole new way of living in Downtown San Francisco was quickly becoming the way to live in San Francisco. We all know what happened shortly thereafter; cancelled projects, delayed second phases and a skyline left in limbo.
Like a rainbow after a thunderstorm, I have good news. There is a new tower rising at Howard and Hawthorne that will add some much needed new blood. One Hawthorne has topped off at 24 stories and its facade is almost complete. Its a fine looking edifice, offering not only the promise of a fresh option Downtown but a return to a sense of progress and change. You might compare it to shopping at your favorite clothing store: You visit week after week, searching for a new look and ending up seeing the same old stuff. Well Downtown condo shoppers, that is about to change.
It can't come too soon for Gigi. Her insatiable thirst for high-rise living has caused her to rent a beautiful new condominium Downtown until One Hawthorne is ready for occupancy. Cheers, Gigi !
If you would like to be put on the priority interest list for One Hawthorne make certain to let me know.
Monday, August 3, 2009
Subscribe to:
Posts (Atom)
Posts
